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ONDO LADY INTERVIEWS A FASHIONISTA

By Ronke Adeyemi

Sunday, August 14, 2011.

I came across Efe Nas-Omogiafo during her prolific tweets while she was working at online fashion giant, Asos.com. However I did not get the pleasure of meeting her till last week when we both scored an invite to the Lisa Jewell event. A hard working fashionista, (she now works in merchanI dising for figleaves) Efe manages to find the time to maintain two fantastic blogs. First there is Efe Fabulous which is about her shopping addictions and then there is Books-Aholic which features the vast amount of books she has read. Efe started blogging last year in a bid to share her thoughts with the world. I caught up with her to find out where she blogs.
                           
Describe the concept of Efe Fabulous.
Efe Fabulous is a blog about me and my shopping addiction, also my fave foods and just about anything that interests me. I decided to start blogging because Twitter’s 140 characters wasn’t enough for me to express myself. Also I love the internet and used to run fan sites years ago so blogging about myself seemed right.
                           
Where do you scribe?
I write my blog on my laptop on the dining table which is ideally located by a huge window. Sometimes if I’m feeling lazy ill sit on the sofa in front of the TV.
                           
Why that place?
It’s comfortable also I have big windows by my desk so I can look out in the courtyard and see what the neighbours are up to.

What is on your sofa at the moment?
My sofa is quite tidy actually. I have loads of cushions as I like comfort and its more homely that way.
                           
What form of inspiration do you have on the wall?
I have a few paintings on the wall but they are just there to look pretty, I prefer looking outside at the little nature I can see as that’s what inspires me, or I’ll have a book or magazine next to me.
                           
Do you keep a tidy office or are you a messy work?
I’m very tidy as I can’t work in a messy environment, I may make a mess but I always tidy up afterwards.
                           
You can read Efe Fabulous here and Books-Aholic here.
                           
You can follow Efe on Twitter here.

Ronke Adeyemi is a fashion writer with a background in journalism, marketing and PR.  She blogs at www.ondolady.com

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